Informazioni tesi
Digital platforms are increasingly becoming a key driver of competitive advantage in B2B procurement. Firms are
leveraging these technologies to enhance efficiency, streamline processes, and gain strategic benefits. The adoption
of digital platforms allows companies to refine their supplier selection, optimize make-or-buy decisions, and improve
overall procurement performances. They facilitate better data analytics, real-time information sharing, and improved
collaboration with suppliers, which are crucial for sustaining a competitive position. Moreover, these platforms help
firms reduce costs, increase transparency, and enhance decision-making capabilities. The role of the firm is also
evolving with the integration of digital platforms. Companies must develop new competencies and adapt their
organizational structures to effectively harness these technologies. This includes investing in digital skills, fostering a
culture of continuous improvement, and aligning business strategies with digital transformation goals. Despite the
clear advantages, many firms have yet to fully exploit the potential of digital platforms in B2B procurement. The
research aims to explore how companies can better integrate these technologies to strengthen their competitive
advantage and redefine their role in the supply chain. By examining current practices and future opportunities, the
study seeks to provide insights and strategic frameworks that can guide firms in leveraging digital platforms for
sustained competitive success. This thesis aims at investigating the various stakeholders involved, and how
companies can access a wider pool of expertise, materials, and innovations, enhancing their strategic flexibility and
responsiveness in the adoption and exploitation of digital procurement platform.